Group Psychology & Opinion Engineering – the Legacy of Edward Bernays

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This is the story of Edward Bernays, known as the father of modern marketing and propaganda – the man who forever changed the culture of America by changing the way Americans think. He perfected the science of motivating people to do things they previously did not want to do by changing their perceptions, desires, and values. (Original date: 2017 Jul 12)

Source: Academy of Ideas / YouTube

Source: Academy of Ideas / YouTube
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